What I Read – May 2017

Non-Fiction

The Crowdsourceress by Alex Daly – I’ve supported over 140 crowdfunded projects. I love everything about kickstarting stuff and is what lead me to this book. Alex has built a creative services agency for creators needing help launching projects.  The book is the collection of her knowledge having launched 60+ projects. The case studies focus on a handful of her most successful ones. This book is a Should for creators just getting started with crowdfunding and with building skills in the world of marketing. The appendix has everything from sample email newsletters and questions to expect in press interviews. For the rest, this is probably a Skip.

 

Startup of You by Reid Hoffman and Ben Casnocha – I remember when this book came out in 2012. I liked the concept of bringing startup principles to managing career.  The book does a good job on that front. It pushes a little too much on LinkedIn specifically and some strategies that I think are only available to set of people with substantial resources. Could if you know startups, Should if you don’t.
Three things I learned:
  1. Brian Uzzi’s research into Broadway musicals showed creative teams with both people who have worked together before AND new members are more successful. That group with strong and weak ties boosted creativity and has enough existing trust to support the work.
  2. Neuropsychologist Rick Hanson sums up our flaws in decision-making with three mistakes: we overestimate threats, underestimating opportunities, and underestimate resources. A study of 700 executives showed that it boiled down to one yes-or no question: Can I tolerate the outcome if the worst-case scenario happens?
  3. “The fastest way to change yourself is to hangout with people who are already the way you want to be.” They draw on the research of Nicholas Christakis snd James Fowler (see Connected) that shows how easily you can catch the emotional states of your friends, imitate their actions, and literally absorb their values.
How to Be Everything by Emilie Wapnick – I am a multipotentialite. I knew it from the first time I heard Emile talk about it. Her book is a exploration of what is it like to work with the desire to explore many things – the problems, work models, and how to be productive. The book was helpful in describing the condition but I left wanting a little more surprise. I feel like I still have the same amount of uncertainty around working with lots of interests. Help! Could.
Three things I learned:
  1. Do any of these labels resonate with you? -> multipotentialite, polymath, renaissance person, jack-of-all-trades, generalist, scanner, puttylike
  2. Multipotentialite superpowers include idea synthesis, rapid learning, adaptability, big-picture thinking, and relating & translating. This reminds of the Symphony skill from Dan Pin’s A Whole New Mind.
  3. Emile suggests four work models:
    • Group Hug (one multifaceted job)
    • Slash (job/job/job)
    • Einsten (one job to enable other passions)
    • Phoenix (Career->Career->Career…)
The Captain Class by Sam Walker – Walker went through an elaborate process to determine the best sports teams of all time. He wanted teams that dominated over the course of years and his follow-on efforts where to find out what made the difference. He ruled out great players, great teams of players, great management, great coaches, and big bags of money. Walker thinks it is great captains. That makes it an interesting book because only the most stalwart sports fans are going to know these figures. This also creates an interesting question about whether individuals with these qualities have perceived value in today’s major sports. Could.
Walker’s Seven Traits of Elite Captains
  1. Extreme doggedness and focus on competition
  2. Aggressive play that tests the limits of the rules
  3. A  willingness to do thankless jobs in the shadows
  4. A low-key, practical , and democratic communication style
  5. Motivates others with passionate nonverbal displays
  6. Strong convictions and the courage to stand apart
  7. Ironclad emotional control

Graphic Novels

Black Panther Volume 3 by Ta-Nehisi Coates and company- Great and real end to the story arc. Must.

Mockingbird Volume 1 by Chelsea Cain and Kate Niemczyk – This was fun. I like the attitude throughout. Must.

What I Read – April 2017

Non-Fiction

So you want to publish a magazine? by Angharad Lewis – I love this sorts of books. You could read a Dummies How-To but this is written by a fan for a fan.  Lewis gathered wonderful interviews with indie magazine publishers. The book has a strong European flavor, but it doesn’t take away from the lessons taught. If you are interested in the magazine business, this book is a Should.

TED Talks by Chris Anderson – No one knows how to do compelling presentations better than TED. Somehow, that knowledge got mangled and the book ended up confusing and kind of boring. So many strange decisions about what Anderson thought the reader would want to hear – what to wear? traps to avoid? Make eye contact? This should have been a master’s class in public speaking and feels more like a basic “Presentations for Dummies” title instead. Skip.

Designing Your Life by Bill Burnett and Dave Evans – Design is the key word.  The authors believe there is huge value in bringing design principles to finding your life’s work.  Try stuff. Be curious. These are antidotes to how fixed we get in our mindset when we want to move or need to move to something else. The book is well done and provides exactly what is needed to deliver on the promise. I’d point you to this one if you need some help figure out what is next. Should.

Spiritual

The Perfection of Wisdom in Eight Thousand Lines Translated by Edward Conze – This is the text that established Mahayana Buddhism and is foundational to Zen. I read it as a part of a class  Must for Mahayana Buddhists.

Graphic Novels

Saga Vol 4, 5, and 6 – Yes. Yes. Yes. Must.

Old Man Logan Volume 3 by Jeff Lemire and Andrea Sorrentino- I am sucker for Wolverine playing the Ronin in Japan. This book seems to best storytelling the combination of his past and present from the new series. Still just a Should for me.

Three Images – Part I

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If we use iterative strategies, we need to make sure our product is helpful from the start and gets more helpful over time.

complex change chart

This is the most effective chart I have ever seen for how to effectively address problems around change.

 

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This is a poster from a series we created in 2009 to promote The 100 Best Business Books of All Time.

What I Read – March 2017

Non-Fiction

Search Inside Yourself by Chande-Meng Tan – Tan created a mindfulness based program at Google based on the Emotional Intelligence framework.  His approach takes the teachings one step passed Jon Kabat-Zinn’s Mindfulness Based Stress Reduction and bring in some stories and practices from Buddhism. Tan also brings the science and research that has been conducted on these practices, which gives the strict business applications more justification. I liked alot about the book, but the structure made it hard for me to moved easily through the book and tie it all back together. That also makes it hard for me to describe why you might like it…because you might. Could.

Unshakeable by Tony Robbins with Peter Mallouk – This is the shorter version his 2014 book Money: Master The Game. If you need convincing on index funds, the right kind of financial advisor, and allocation diversity, read the book. If you are looking for the next level of detail or advice, get the other book. Could.

Let Your Life Speak by Parker Palmer – This is a beautiful book, written with deep care and deep thought for both word and idea. Palmer writes about the work to find our life’s work. After reading the first essay, my wife handed the book back to me and said, “This is heavy.” She’s right. He asks you to take care and look deeply at your life. Find the threads, honor the limits and work in a vocation that expresses your true self. Should.

Graphic Novels

Old Man Logan Volume 0, Volume 1 and Volume 2 – After the original eight issue run in 2008, Marvel brought the story line into an ongoing series in 2015 and those have been released in four collected editions. I read the first three volume and they are good. The storyline quickly uses time travel to move Wolverine back into the current Marvel time line. He starts to track down all of his past enemies, only to find they may not be his enemies. The whole series has this feel of looking again at common Wolverine tropes from another angle. As I said it is good, but it never captures the originality or quentessial nature of the original run of Old Man Logan. Could.

Black Widow Volume 1 by Mark Waid and Chris Samee – This reboot is kind of interesting. New villian, return to the Red Room, and lots of spycraft. The art for me to was rough and tough to follow, made me want to skip through the story. Wished for me, won’t be continuing on with the series. Could.

The Lazy Bodhisattva

5706748040_3d26489fe3_oTHE LAZY BODHISATTVA

By Chade-Meng Tan

With deep inner peace,
And great compassion,
Aspire daily to save the world.
But do not strive to achieve it.
Just do whatever comes naturally.
Because when aspiration is strong
And compassion blossoms,
Whatever comes most naturally,
Is also the right thing to do.

 

Note: I made a small edit to Tan’s original poem which can be found in the final pages of his book Search Inside YourselfI omitted the last three lines, feeling that the poem ends more naturally this way.

Amazon Books: Future of Bookselling?

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A little over a year has passed since Amazon opened its first physical retail location in Seattle. The retailer has since opened two more locations in San Diego and Portland.

Over the last four months, I have had the opportunity to visit all three locations and if there is a trend to watch in book publishing, this is one worth watching.

Hailed for their success in creating the infinite bookshelf, Amazon takes a different approach in their physical spaces. The stores have a small footprint (3500-8000 square feet) and all of their inventory is positioned with the covers facing out, giving customers the ability to clearly see what is available in the store. These decisions mean their stores stock between 3000 and 5000 titles, versus 100,000+ titles in a typical Barnes & Noble superstore.  Instead of the long tail of obscure, their selection presents a small concentration of big sellers.

While the selection is small, Amazon is using their vast storehouse of data across the store.  Various shelves in the store highlighted books that were top sellers in the city, books with ratings of 4.8 stars and higher, and “if you like this, you will like that selections,” similar to what you find on Amazon’s product pages.

Each book in the store includes a shelf display with more collected information: the number of reviews, the average customer rating for the book, a reader review from their site. I’d guess that sales rank in the local area also contributed to their stocking algorithm.

For example, The Phoenix Project, a book near and dear to my heart, has always sold well through online retailers and in ebook formats.The Phoenix Project has over 1,600 reviews with an average rating of 4.6 out of 5 stars. It was quite a surprise to find the book available in Amazon Books’ Seattle and Portland locations. This is the first time I had ever seen the book in a book retail location. The book sells well in the Pacific Northwest given the number of technology companies here and the fact that IT Revolution is based in Portland. Interestingly, The Phoenix Project wasn’t available in San Diego’s smaller store.

With the stores called Amazon Books, bound volumes are the central focus, taking up around seventy five percent of the floor space. The stores also prominently display the company’s flagship electronics.  Kindle e-readers of all shapes and sizes sit alongside their colorful Fire tablet cousins. Employees encourage customers to try the Alexas and Echoes microphoned speakers. A collection of batteries, cables and memory cards round out the devices section.

Amazon also makes sure to leverage the existing relationships they have with online customers in the physical stores. When you check-out, the clerk asks if you have a Prime account. If you say yes, they can confirm your account with a credit card number you have saved in your profile and your purchase prices are the same as you would find on their website. If you say no, the clerk offers a discounted price on Prime membership. Declining the offer means you pay the retail price for all of your selections.

Overall, their approach is interesting, but I wonder a little where these new stores fit among  the choices for book buying between the near complete availabilty of Amazon.com and the high fidelity experience of Powell’s in Portland or a Barnes & Noble superstore. The Amazon Books stores are somewhere in between–an interesting place to discover new books but the small selection makes it hard to depend on finding the book that needed to purchase.

It would be nice to know if a title I searched for online was available at my local Amazon store. My hometown bookstore Powell’s makes the location of their inventory visible on their website.

Amazon has officially announced five more stores in cities like Chicago, Boston, and New York. Reports say they could open as many as 100 locations around the U.S.

The Guidance of Notebook Papers

I am fascinated by all the different forms and shapes that notebooks can take. A critical choice is what ink based guidance the designer will offer the writer. It is easy and common to offer a blank page, but we seem to prefer a set of markings to organize our work. Sometimes, the markings serve a general purpose of alignment and coordinates. Other times, the forms are specific to the task.  And sometimes, they are just whimsical.

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Confidant from Baron Fig

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Dots+Plus Notebook from Efficiency Supply

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Cuaderno rayado alemán by Formata

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Graffiti Research Lab Page from Almanac by Bohemian Collective

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Storyboard Notebook by Muji

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Let’s Go Letter Hunting by Princeton Architectural Press

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Index Page from a Common Place Book (c.1797, reproduced)

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Vintage Notebook from Biwa

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What Will You Make Today by Massimo Vignelli (produced by Mohawk Paper)

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Blue and Green Gridpaper from Three Level Notebook by Start Here

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Reticle Graph Grid from Field Notes’ Night Sky (FNC-19)

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Waves by Jill Bliss

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Memorandum Book, Federal Supply NSN 7530-00-222-0078

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Comic Note Book by The Unemployed Philosophers Guild

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Page from Inspiration Pad by Marc Thomasset aka TM

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DotDash from Nock Co.

#YearInReview 2016

In 2010, Seth Godin asked people to make a list of what they shipped`. I did the exercise in 2010, 20122013,  2014, and 2015. I have come to believe that this is a important exercise, especially for entrepreneuers to see what they have accomplished.

The most important thing that happened this year was my wife Amy Buckley graduating from the National College of Naturopathic Medicine with a Master’s Degree in Oriental Medicine. I am so proud of her for completing this segement of your journey towards helping heal others.

What did I ship this year?

And I helped 24 Kickstarter projects make their way into the world.

What I Read – December 2016

Non-Fiction

The Revenge of Analog by David Sax – This is a strange one. On the one hand, this book was written for me. I collect Moleskines and Field Notes. I bought a Poloroid camera so I could try out Impossible Film went it came on the market. I supported a number of board games that have been launched through Kickstarter. Our Holiday card in 2014 was eight pages of newsprint from Newspaper Club. Sax does a good job reporting this continuing phenonomen of indie, on-demand, analog creation–old forms finding new life with improved or revived technologies. The trouble was that I knew many of these stories well. I subscribed to Stack. I purchase Monocle. I’ve scouted the Amazon Books stores. I am not sure I could have written it, but it needed a little more (and I can’t believe I am saying this) fanboy amazement at what has happened and what more is possible. Could if you already get analog, Should if you want to understand.

Long Story Short by Margot Leitman – I like short books on storytelling, but this one didn’t click for me. The stories from students in Leitman’s classes were interesting but I am not sure her approach to the mechanics of storytelling gave me a new take. Could.

The Inevitable by Kevin Kelly – I have been reading Kelly’s work for a long time. We chose Out of Control for The 100 Best. There were a few high points but this one didn’t have enough surprises for me. It felt a little too abstract, some of the concepts were mushing in how they could overlap and that I had heard these many of these riffs before. Sadly, Could.

Graphic Novels

Hellboy Volume 1 by Mike Mignola and John Bryne – This is a collection of the first two story arcs of Hellboy. We get the origin story and lots of people tell him he is not doing what he was meant to do. I have always wanted to read this title and I wasn’t disappointed. Must.

Special YA Edition from Ethan Sattersten

My son Ethan is a reader.  Since he started tracking in June, he has finished 50 books. I asked him to share his favorite series of the year.

Keeper of the Lost Cities Series by Shannon Messenger -Sophie is a normal human girl in high school at the age of 12 with Yale trying to accept her. Normal, right? But Sophie can hear minds and one day she meets a boy named Fitz whose minds she can’t hear. Sophie is sucked into a worlddo different than her own. She also isn’t who she thinks she is. I love books that have two things: adventure/fight scenes and mystical legends with a twist (courtesy of the author).   This series has a lore that will make you crave the next book. Must – books in the Series include Keepers of the Lost Cities, Exile, Everblaze, Neverseen, Lodestar and two more planned but unreleased titles.

Keys To The Kingdom Series by Garth Nix – This is the story of Arthur, a kid who is given a key by Mr. Monday. The strange events start to occur. I don’t want to spoil it (and it’s hard to explain anyway). I like these books because of the epic battles and reality bending physics. That     WORTH IT. I kinda play up the book series I love, so bear with my fan boying. Check it out! MUST – books in the Series include Mister Monday, Grim Tuesday, Drowned Wednesday, Sir Thursday, Lady Friday, Superior Saturday, and Lord Sunday.

Skulduggery Pleasant Series by Derek Landy – Stephanie Egley is an average 12 year old living in Ireland until her uncle’s unusual death. At the reading of his will, , she inherits all of her uncle’s royalties and riches, and Stephanie meets a strange man wrapped in a scarf. From there, her life and destiny are changed forever.  This story known as The Dead Bestseller brings you to a world that could easily be a single plot for every typical hero arc there ever was or will be, all in this seven book series. Warning: There are many deaths in these books of important characters or not) Should – books in the Series include Skulduggery Pleasant, Playing with Fire, The Faceless Ones, Dark Days, Mortal Coil, Death Bringer, Kingdom of the Wicked, Last Stand of Dead Men, The Dying of the Light, and a planned release in 2017.

The Marathon Monk of Mount Hiei

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Statue of a gyoja at Enryaku-ji temple, near Kyoto, Japan (Anthony Kuhn/NPR)

I prepared this report for a seminary class I took at Dharma Rain Zen Center and found the topic so fascinating I wanted to share it futher.

In 2015, James Lawrence completed a feat in endurance sports. Lawrence, who is also know as the Iron Cowboy, completed fifty Ironman marathons across fifty states in 50 days. Each day, he swam, biked and ran 141 miles and in the roughly two months, he covered over 7,000 miles.

Take a moment and note your reaction to that story. Do you believe me? Do you think it was a waste of time? Do you wonder why anyone would do that? I appreciate all of those reactions, but I want to tell you another story that may seem even more unbelievable.

There is a Buddhist temple in Japan where monks walk 24,000 miles as a part of a religious practice to clarify the mind and spirit. The practice is called the kaihogyo – “practice of circling the mountains.” The participants are more commonly referred to as The Marathon Monks of Mount Hiei.

The mountain itself is a mandala.
Practice self-reflection intently amid
the undefiled stones, trees, streams and vegetation,
losing yourself in the great body of the Supreme Buddha.

That passage is attributed to Sõ-õ, the patriach of the kaihogyo. Sõ-õ was a Tendai monk who lived in the 9th century C.E. and spent years in ascetic practice in the mountains located outside modern day Kyoto.

Sõ-õ had a strong affinity for the Fudõ, a deity drawn from early Indian buddhism into early sects of Buddhism in Japan. Fudo in Japanese means “Immovable” and he is often depicited in an intense pose with a sword and rope; his job to cut through ignorance and bind those ruled by their violent passions.

According to his biography, the diety appeared to Sõ-õ during one of his aestic pilgrimages in waterfall surrounded by raging fire. Sõ-õ jumped into the waterfall to embrace and instead emerged with a log from a katsura tree. It is believed that he crafted the log into the three images of Fudo, one for each of the temples he founded. Sõ-õ also reportedly gained profound inspiration from the story of the Never Disparaging Monk in the Lotus Sutra, the story of a monk who professes his belief in humankind, only to persecuted by those same people.

Sõ-õ was not doing anything unusual in his practice. Buddhist texts from the eighth century in India and China stated that, “Mountain pilgrimages on sacred peaks is the best of practices.” Academic research has found that Tendai monks pursued mountain pilgrimages in search of mystic powers and enlightenment during So-o’s time. Pilgrimages on  Mount Hiei formalized in the following years among across the three main temples and many associated temples. Rules for the kaihogyo further solidified with a standardization of dress and routes. By the 14th century, the length of the course, the number of days and the nine day fast are detailed in religious texts, all practices resemble the kaihogyo as it is practiced today.

The 24,000 miles of the kaihogyo is completed over 1000 days and those 1000 days are spread out over seven years.  As you start to do the math in your head, it may seem simpler or easier to complete. Let me end that idea.

In Year One, there is 100 days of walking. The official season for the kaihogyo runs from March 28th to July 5th.  The course is roughly 19 miles. The gyoja, a title given to monks undertaking the challenge, awaken at 1am and are on the trail by 2am. They walk mostly in the dark by the light of a lantern. As a daily pilgrimage, the gyoja makes over 250 stops playing respects to places through the temple complex at Enryaku-ji – ponds, trees, bamboo groves, patriachs of Tendai. The monk continually chants a mantra to Fudo:

Homage to the all-pervading Vajras!
O Violent One of great wrath!
Destroy! hûm trat hâm mâm.

The gyoja (and yes, so far they have been male) returns five to six hours later. They have breakfast, do soji (morning work), hold service at noon, and work on the temple grounds the rest of the day before going to sleep around 8pm to start the cycle again the early morning hours.

Those 19 miles are hard for me to visualize and it’s even harder to internalize what that cycle would be like day after day. Given the topography of the area, the gyoja also deal with a 1400 foot change in elevation with a descent through the various stops and a return ascent as they finish the course each day.

Many monks do these first 100 days. Completing this first phase is a requirement for all monks who wish to serve as abbots at the temples at Enryaku-ji.  That means five to ten monks complete this leg of kaihogyo each year, but most stop there. A very small percentage of monks continue on with the kaihogyo.

For those who do continue, Year Two and Year Three have the same 100 day segments of 19 miles. In Year Four and Year Five, the gyoja continue to walk the 19 mile course but they walk for 200 days, finishing their commitments in early October rather than July.

The final day of Year Five marks the 700th day of the kaihogyo and the first day of the doiri, an extreme nine day retreat.  During this time, the gyoja goes without food, water, rest or sleep. Two attendants are with him the entire time to ensure the monk abides by the commitment. The monk will chant the same mantra from his walks 100,000 times.

The doiri is considered a turning point in the kaihogyo. The first 700 days are meant for self-benefitting practice, devoting practice to gaining enlightenment for oneself. The final 300 days shift toward others-benefitting practice; leading others and oneself  to enlightenment.

In the sixth year there is 100 days of walking but the distance is 34 miles, almost twice the distance of the main pilgrimage.

In the final year, the seventh year, the gyoja will walk for 200 days. The first 100 days are the most difficult. The segment is known as the “Omawari” and the monk walks for 52 miles each day. The route takes him deep into Kyoto, visiting many temples, religious sites, and benefactors that support his practice financially. The route takes 18 hours to walk. The monks sleeps for a few hours, rises again and retraces the path back to the home temple.

The final 100 days are like the 100 days the gyoja starts with. He walks 18 miles on the main pilgrimage route around Mount Hiei.  On the 1000th day, he finishes without ceremony or celebration, though there are often television crews and admirers lining the route to see the completion of the kaihogyo.

The intensity of the 1000 days of  kaihogyo is inseparable from the what Fudo represents to the monk. Nothing must deter the gyoja from the task. They must cut through the delusions of what is possible. The lay confraternity of over 200 people that supports the Mt. Hiei kaihogyo take their name from the japanese word sokusho or “ending/stopping obstacles.”

Monks participating in the kaihogyo are consider a living form of Fudo. The unusually shaped hat, or higasa, is considered to be Fudo Myoo himself and is treated with the highest respect. The monk carries with him a rope and daggar much like the diety, though they receive emphasis because of their other purpose: tools for the monk to end his life if he fails at any point to complete the kaihogyo.

Death is more than a threat to the gyoja and he is reminded every day of the kaihogyo. Rather than traditional black robes, the kaihogyo monks wear white, the color representing death in Japanese culture. A coin is placed in the higasa to be used the monk should die and need ferry passage across the mythological sanzu river, separating life from death. As Ajari Tanno Kakudo describes:

“I dress in the clothes of the dead. I put on my sandals in the house. The Japanese never wear shoes indoors. So, putting them on inside means you’ve no intention of returning. At a funeral, the corpse has its shoes put on inside the house. This means that every day I leave on a pilgrimage of no return.”

Hakozaki Bunno wrote this haiku to his student Sakai Yusai after he narrowly survived an attack from a wild boar during his kaihogyo:

The path of practice:
Where will be
My final resting place?

Quotations from Daigyomon Ajari

“If you are not afraid of death, you can achieve anything. Put your life on the line and great enlightenment will be yours.” – Hakozaki Bunno

“It is only when a person is completely determined to achieve something that he can being to realize his inner power.” – Utsumi Shunsho

“You learn how to see your real self. You learn to understand what is important and what isn’t.” – Genshin Fujunami

“To others it seems to be about pain and suffering, But I get really great joy and satisfaction. Every day I return feeling alive and well.” -Tanno Kakudo

“The message I wish to convey is, please, live each day as if it is your entire life. If you start something today, nish it today; tomorrow is another world. Life live positively.” -Sakai Yusai

“The hope is in each of us. It’s no longer in the govern- ment, or world powers, but in each individual — we, you and I, are the hope.” – Uehara Gyosho

“Everybody thinks they’re living on their own without help from others. This is not possible. I really think that others have done something for me, and I have a feeling of gratefulness to other people.” – Endo Mitsunaga

Print Version of My Research

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Download a pdf version of this article

Sources

What I Read – November 2016

Non-Fiction

Atlas Obscura by Joshua Foer, Dylan Thuras, and Ella Morton – This book is full of intriguing places off the beaten path. If the book is for you, you’ll find those few stops you have been to and so many more that you’ll need to visit. Such a lovely collection. Must.

Resilience by Andrew Zolli and Ann Marie Healy – This one has been sitting in my reading pile for a while.  I love the topic of resilience. The authors touch on all sort of interesting hot buttons – mindfulness, prisoner’s dilimina, swarming – but the book doesn’t hold together enough around the big idea.  Could.

Travel The Planet Overland by Graeme and Luisa Bell – This book came out of the travels that the Bells made all over the planet in their Land Rover and they created a Kickstarter project to publish the book. I couldn’t say no. The book designed to convey advice about vehicle choice, essential gear, how to make money and food that works best for long-term overland travel. Could.

Super Sushi Ramen Express by Michael Booth – This is a wonderful book about traveling through Japan with food as the central focus. I traveled to Japan in 2014 and visited some of the places that Booth reports on, but he does so much more. The book made me realize how much Japanese food culture has moved into Western food culture – sushi, tempura, miso, soy sauce, sake, unami.  Each of those serves as an essay topic along with along with several other stops including modern day pearl divers, poisonous fugu fish and the dualing schools of Japanese cooking. The writing style is simple and clear; Booth’s attitude is fun and mildly adventrous. This book is a Should for most people, and if you love Japan, it is a Must.

Graphic Novels

Trees Volume 2 by Warren Ellis and Jason Howard – The storyline gets stale. It moves away from the mystery and gets all muddled up in other motivations of a few characters. It confuses me. I am putting this series down. Skip.

Other Things

Doctor Strange – I honestly don’t know how Marvel continues to produce one great movie after another. I know part of it is being careful to produce across a growing set of genres. I also know they are careful to do too much or reuse plot devices across their movies. As for Doctor Strange, their version of magic is interesting and like in Thor, they show how it intersects with the observable world. Must.

Moana – Walt Disney Animation continues to put out amazing stories. Moana is fun, touching and leads with another great female role model (they even poke fun at the whole Disney princess thing). We took the whole family and everyone loved it. Must.

What Does The World Want?

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I read across this story about Moleskines at Notebookstories. The excerpt is pulled from The Revenge of Analog by David Sax :

During the summer of 1995, [Moleskine’s now-VP of Brand Equity and Communications Maria] Sebregondi was sailing off the coast of Tunisia on the yacht of her friend Fabio Rosciglione. He consulted with the distribution company Modo & Modo, owned by another friend, Francesco Franceschi, which distributed design items and T-shirts around Italy. One night over dinner, under a sky bursting with stars, Franceschi started to talk about what kind of products Modo & Modo could manufacture on its own, rather than importing the designs of others.

The conversation shifted to a question about who would buy those goods, and then to the changing nature of the world, which had just emerged from the Cold War into the heady dawn of globalization. International travel was not only less restricted but more accessible, thanks to low-cost airlines. Technology, including inexpensive cellular phones, websites and email, allowed independent thinkers to become entrepreneurs and pursue their dreams unbound by geography. Speaking late into the night, the three realized that a new global creative class was emerging, driven by curiosity and passion. Sebregondi proposed that Modo & Modo create a toolkit for this individual, whom she labelled a “Contemporary Nomad.”

Back in Italy, Sebregondi thought about what this nomad’s kit would hold. There would be a great bag, a versatile T-shirt, the perfect pen and maybe a utility knife. At the time, she was reading the book The Songlines by British travel writer Bruce Chatwin, an embodiment of her prototypical consumer. In one of the book’s essays, Chatwin wrote about his preferred notebooks, which he bought in a particular stationery shop in Paris. “In France, these notebooks are known as carnets moleskines,” Chatwin wrote, “‘moleskine,’ in this case, being its black oilcloth binding.” The last time he returned to Paris, Chatwin discovered, to his great horror, that the family firm in Tours that had made his beloved notebooks was now out of business and the carnets moleskines were no more.

A great bag, a versatile T-shirt, the perfect pen, a utility knife…and a notebook.

That is such a great description of an enterpreneur looking for a customer, getting a clear view of who they are, and figuring out what they need.

Do Not Believe

Photo Credit: Jed Adan

Do not believe in anything simply because you heard it.
Do not believe in anything simply because it is spoken and rumored by many.
Do not believe in anything simply because it is found written in your religious books.
Do not believe in anything merely on the authority of your teachers and elders.
Do not believe in tradition because they have been handed down for many generations.
But after observation and reflection, when you find that anything conducive to the good and benefit of one and all, then accept it and live up to it.

-A retelling of the Buddha’s Kalama Sutta