I have been at the HOW Design Conference for the past day and a half.
I attended their blogging session entitled “Daily Candy: Is Blogging Good For You? Or Does It Just Cause Cavities?
There were 60 people at the session. This was pretty poor turnout when considering there are about 3500 people at the event.
The moderator Steve Heller started by asking how many people in the audience were bloggers. Six people in the audience raised their hands.
Heller also said that blogs are a part of normal reading now at NYT. He comes into the office now and sees everyone reading blogs. He says it adds about 30 minutes of additional reading per day.