Publishing 3.0

In this video, Richard Nash talks about the future of publishing. He has been working on a start-up called Cursor, since leaving the publisher post at Soft Skull, and looking to test many of the assumptions the industry is based on.

I know Richard and he makes some incredible powerful points in this talk that we have talked about in our conversations.

  • Publishing used to be about supply; the future will be about demand.
  • Publishers only operate on a small part of the demand curve for what readers will pay for culture and connection.
  • Success in the future will be about managing communities, not SKUs.

[blip.tv http://blip.tv/play/AYHT_AUC%5D

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