Pure Genius

The Unofficial Apple Weblog has a post about the Genius Bars located in Apple Stores.

The stat that caught my interest was “50% of the people visiting the Genius Bars are experiencing trouble with their iPods”. With 10 million in circulation, I think that stat can be a little misleading.

What also made the post catch my attention was that I was recently one of those visiting to get my new iPod replaced. The new 20GB was DOA and Brian at the Mayfair Genius Bar got me straighten out in a snap.

I can’t find the post, but I also saw recently that Genius Bar visits also generate more sales for the stores. During the exchange, I also bought a Griffin iTalk.