Site icon Todd Sattersten

Finetuning – Question 3

I got sidetracked this week on a couple of projects. I am going to keep running the Finetuning questions into next week. I hope you’ll keep adding your thoughts.

Today I want to talk about the length of an entry. I can very quickly say there is no minimum. I have used only a couple words and a link make an entry. It doesn’t add a lot to the discussion, but sometimes that is OK.

The more interesting discussion is about the maximum. A year ago, I would have said that you don’t want an entry to run longer than four or five paragraphs. I think that has changed. Readers are more tolerant of longer posts with interesting ideas. When I say longer, I am thinking of 10 paragraphs.

I think there is still a maximum. I wouldn’t recommend writing 30 paragraphs in a single entry. I think the reader will leave you and click on to something else.

So…

Today’s question is: How long is too long for a blog entry? Use paragraphs as your unit of measure.

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