My friend John was at a computer conference last week.
He got to talking with the folks from Google. To no surprise, they confirmed that the big deal for them right now is ads and Adsense lets anyone participate.
A couple of weeks ago. Anil Dash gave some of the good and bad with Adsense. It all comes down to the search words that match the content on your site. Aaron Swatrz’s Google Weblog has a great Adsense senser if you want to check your site.
Anil suggested creating content that would match “Tivo upgrade” at $4.50/click and “hosting” pushing $15/click.
The folks at the Google booth had another suggestion – “database warehouse” at $38.50/click.